The Agenda

8:30 – 9:00

Breakfast

9:00 – 9:10

Welcome and Overview, Master of Ceremonies, Jacklyn Smith Karceski
Executive Vice President, Global Strategy & Business Development,
Amnet Systems www.amnet-systems.com

WHY IS THIS EXECUTIVE BREAKFAST SO IMPORTANT TO THE PUBLISHING INDUSTRY?
The first half of the morning will focus on information that publishers must know in order to comply with Section 508 and other federal regulations on accessibility, including laws, regulations, Department of Justice actions, etc. The second half of the morning will offer practical information that will help publishers deal with implementation challenges in their own businesses.

PART 1 : WHAT DO PUBLISHERS NEED TO KNOW?

9:10 – 9:30

Keynote Speaker, David Capozzi,
Executive Director US Access Board www.access-board.gov

COMPLETING THE PICTURE—EQUAL ACCESS TO TECHNOLOGY AND CONTENT
David Capozzi will discuss the work of the Access Board, especially the planned update of its standards for Section 508 of the Rehabilitation Act and its effect on device and document accessibility. The Access Board is the only federal agency whose mission is accessibility for people with disabilities.

9:30 – 9:50

Eve Hill
Deputy Assistant Attorney General for Civil Rights, U.S. Department of Justice www.justice.go

THE LEGAL REQUIREMENTS AND ENFORCEMENT LANDSCAPE FOR ACCESSIBILITY OF ELECTRONIC MATERIALS IN EDUCATION AND BEYOND
The Americans with Disabilities Act (ADA), Section 508, Section 504, and other federal requirements demand accessibility of educational and other electronic materials in various contexts. This session will discuss the Department of Justice’s enforcement efforts, guidance, and other information on the legal requirements that publishers and their customers must meet.

9:50 – 10:10

Judy Brewer
Director, Web Accessibility Initiative at the World Wide Web Consortium www.w3.org/WAI/

HOW W3C’S WEB CONTENT ACCESSIBILITY GUIDELINES (WCAG) 2.0 CAN HELP YOU MEET US SECTION 508 AND THE ADA
About the Web Content Accessibility Guidelines (WCAG) 2.0; how WCAG 2.0 is being adopted and referenced in policy settings; implementation support resources for WCAG 2.0 and how these can help you meet US Section 508 and ADA requirements; standards and resources from IDPF and W3C to help with accessible digital publishing; how to get involved in W3C’s Web Accessibility Initiative (WAI) to develop additional technical and educational resources.

10:10 – 10:30

BREAK

PART 2: HOW DO PUBLISHERS MAKE IT WORK?

10:30 – 10:50

Robin Seaman
Director of Content, Benetech www.benetech.org

ACCESSIBILITY: SOLVABLE PROBLEM (IN A PUBLISHING WORLD OF UNSOLVABLE PROBLEMS)
The pressure to create accessible content is intensifying, driven most dramatically by the demands in the education space. It is only going to intensify. Thanks to unprecedented collaboration by leaders in the field of accessibility, there are new resources and tools to help publishers get where they need to be — fast. This session will provide an overview of where the industry is today — how far it has come and what it will need to address challenges of the future.

10:50 – 11:10

George Kerscher
Chief Innovations Officer, DAISY Consortium www.daisy.org
President, International Digital Publishing Forum www.idpf.org
Chair, Steering Council, Web Accessibility Initiative (WAI) a division of the W3C www.3.org/WAI

EPUB 3 ACCESSIBILITY CONFORMANCE AND DISCOVERY– THE LAY OF THE LAND, IDPF, GOOGLE CHALLENGE, AND CERTIFICATION
In this session, George Kerscher will provide a high level view of the practical IDPF accessibility work, including the accessibility spec principles, a look at what conformance means, the metadata that will inform the public on the accessibility features, how the public can discover what accessible publications are available, and finally the software development initiative to help in the process. George also will discuss certification and the Google Challenge.

11:10 – 11:30

Bill Kasdorf
VP and Principal Consultant, Apex Content and Media Solutions www.apexcovantage.com

MAKING IT HAPPEN: THE BISG QUICK START GUIDE TO ACCESSIBLE PUBLISHING
Most publishers understand the importance of accessibility but just do not know where to start to address these issues within their organizations. The BISG Quick Start Guide to Accessible Publishing www.bisg.org/publications/bisg-quick-start-guide-accessible-publishing is an invaluable resource to cut through the confusion and help you get started. It provides a high-level briefing, suitable for everybody from executive staff to editorial and production people, as well as detailed guidelines for the editorial, production, marketing, legal, and digital staff that all need to have a hand in making accessibility happen. It contains links to extensive resources that help publishers get accessibility right.

11:30 – noon

Jacklyn Smith Karceski
Executive Vice President, Global Strategy and Business Development, Amnet-Systems, LLC www.amnet-systems.com

Jonathan Thurston
Head of Accessibility, Pearson’s Higher Ed www.pearsonhighered.com

EMBRACING THE CHANGE
Jonathan Thurston will provide a walkthrough of the standards and guidelines interpretation as well as furnish examples of Pearson’s accessibility initiative throughout their content ecosystem and numerous properties. Jonathan will demonstrate examples and showcase industry leading tools developed by Pearson. Thereafter, Jacklyn Smith Karceski will provide a look into current technologies and tools. She will highlight the business case for publishers to address this initiative as well as supply rationale for publishers to “Pivot into Profitability.”